Flit insecticide cartoons, 1929
Item
Title
Flit insecticide cartoons, 1929
Caption
Long before his success as Dr. Seuss, Theodore Geisel (Dartmouth Class of 1925), designed advertisements for Flit, Standard Oil Company’s wildly popular spray-pump insecticide which later contained DDT. Over the course of 17 years, Geisel’s humorous advertisements helped make Flit a household name throughout the 1930s and 1940s. At the time, liberal spraying of pesticides around people, animals, and crops was highly encouraged with little regard to potential environmental impacts.
Creator
Theodore Geisel
Containing Publication
MS-1100: Theodor S. Geisel collection
Date Created
1929
Publisher
Stanco Incorporated
Rights
No Known Copyright
Bibliographic Citation
Flit insecticide cartoons, 1929. MS-1100: Theodor S. Geisel collection, Box: 1 "Contains examples of Seuss' advertising artwork, including work done for Standard Oil subsidiari..., 1929 - 2004", Folder: 2 “Book of Flit insecticide cartoons, 1929"
Filename
exh-vanishing_Geisel_001.pdf
Case Number
Causes and Consequences of Extinction
Item Number
4
